1688 Industrial Brand Stations Increase The Function Of "Shop Selection"

1688 the industrial brand station launched the function of "Wang Pu selection" recently, aiming at improving the efficiency of purchasing products.

As a solid landing project for the 1688 industrial market digital channel, the 1688 industrial brand station is a new distribution system based on Internet data and credit, providing buyers with authentic brand, massive stock and localized one-stop procurement service. At present, the brand stands together with Schneider, 3M, ABB, Feinikesi, SIEMENS, STANLEY, Dow, BASF and other more than 6000 global brands and their brand authorized dealers.

In order to solve the problem of large quantity of SKU, complex data structure and high cost of brand and agent on-line, 1688 jointly promote one brand one data structure with the brand side joint industrial data ISV, build a professional PIM (product information management) system, support product data multi terminal, multi scene, multi form, multi role application and reflux, enhance the efficiency of information flow and application, and thus promote industrial efficiency.

1688 the head of the industrial brand station introduced that under the support of the PIM system, merchants realized one key shop through 1688, millions of products were launched on one key line, and the product realized professional function.

At the same time, the selection function of Wang Pu can also realize product selection based on application scenario. Compared with other industries, the industry is more rigorous, and different parameters correspond to a large number of optional brands. With the help of the shop selection function, buyers can get a clear understanding of the brand based on the parameters in a short time and realize the visualization of buyers' behaviors.

It is reported that next step, the 1688 industrial brand station will bring more effective service through technological innovation, continuously enhance the efficiency of the brand linking and selection, and enhance the efficiency of buyer's purchase.