The Company'S Contribution To Shoe Orders Is 51.1%.

Recently, 361 International Limited announced the core of summer 2017 at the order meeting.

The order will result in 51.1% of shoes contribution.

It is understood that in the second quarter of 2017, the order value of the core brand of 361 companies (calculated in wholesale value) once again reached a year-on-year increase in the number of high units.

The growth of the company's order value has been improving for the eleventh consecutive quarter since the last quarter of 2014.

361 the company said

The growth in volume is mainly from

With the growth of the plate, the average selling price of clothing has not increased, while the order quantity of shoe plate has increased slightly, and the average selling price has not increased.

Among them, the order contribution of footwear, clothing and accessories accounted for 51.1%, 46.9% and 2% respectively.

The future group will continue to focus on footwear and enhance its sales contribution accordingly.

It is reported that in the clothing store inventory, the proportion of comprehensive training products accounted for more than half, running and outdoor products accounted for about 30%, and in order to cater for the summer season, clothing core products continue to use ultra penetrating function and kinetic energy technology and other core technologies, to provide better user experience for runners, comprehensive trainers and outdoor sports consumers; on the shoe board, bang bang technology, double suspension technology, hard ground wear resistance technology, air suspension technology, easy bending function and zero feeling knitting technology will continue to be used in core products.

In addition, 361 companies are consistent with brand positioning, running products continue to account for nearly half of SKU's largest category, and secondly, comprehensive training products account for 20%.