Nike Design Shoes With Experimental Shoes Designed In Milan, Zhou Liangxiang

It may not have more media exposure than fashion week, but its design is no less innovative than any event.

Recently, Nike also showed up with experimental shoes.

It is reported that the theme of Nike's participation is natural rhythm.

Therefore, in

On the basis of weaving the vamp, the designer redesigned the material, drawing inspiration from waves, hair, whiskers, champagne bags, and so on, and showed the possibility of future footwear.

And this series of experimental product design is equally aesthetic.

The Milan design week is a big luxury item.

Burberry, LV and so on. Although they are not the main players, they have achieved a lot of attracting people through many strategies. In fact, the exhibition is not inferior to the main brands.

However, on shoes, it is closer to the design of traditional classic shoes.

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Last week we reported the information of the Nike Black Mamba Kobe signature version, which was jointly held by Kobe on the 13 classic sneakers set up since signing Nike last Sunday.

It is reported that this set of original auction price is around 150 thousand yuan.

The latest outflow of information shows that the signature version of the package ended up at $30101 (about 195103 yuan).

And the shoes will have Air Zoom Huarache 2K4 and so on until Kobe XI Elite classic shoes.

In addition, such a high auction price, Nike obviously know how to make this star's curtain to add more heroic colors, so the proceeds from the auction will be donated to Kobe And Vanessa Bryant Family Foundation, to strengthen community culture education.

Although this is very surprising, but Nike can be used to do public welfare, and the strategy to strengthen the brand's influence is also achieved.

However, the next Nike will be using what tricks and old rival Adidas to pass it is also very much looking forward to.

In particular, Nike has just defeated Adidas to become the main sponsor of NBA, and in the 2017/2018 season, Nike will be expected to appear on the left shoulder of the players' jersey.

How interesting contrast will it be? Wait and see!