Traditional Channels Are Still The Main Positions For Home Sales.

At the beginning of the year 2015, the 6 major industry associations jointly held the annual meeting of China home industry development held by NetEase home, the grand ceremony of Beijing home decoration and Summit Forum, and became the focus of the industry.

The famous entrepreneurs in the industry have come to the grand gathering of these industries, and made predictions and analysis for the development trend of the industry in 2015.

Innovation, differentiation, upgrading management, in-depth development and subversion of the inherent thinking mode have become entrepreneurs' key words for future development planning.

Identify core competitiveness

Optima chairman Yao Liangsong

In 2015, if the body is not strong enough, we should quickly train our bodies, find our core competitiveness, forge and forge our core competitiveness.

Good companies should also try to innovate more, and think more and better tricks, so that the core competitiveness of enterprises can be stronger and larger.

After 2015, there will be more shuffling.

The basic law.

It's absolutely impossible for 2015 to be very warm. It's cold in the middle, but it's not very cold.

Continue to expand the number of stores

Wu Chenxi, chairman of Tata wooden door

2015, the market will be normalized, but it is time to experience excellent enterprises.

Tata wooden doors will continue to maintain a strong morale, still fight against the wind, and will continue to increase the number of stores. In 2015, we will expand the 200 storefront, while deepening the store's deep ploughing, strengthening management, upgrading product development, or these old steps.

Development in depth

KD general manager Yan Hong

In 2015, the market of custom and Pan home should continue to be deepened. Therefore, based on this, KD's overall home and Sino Japanese cooperation will develop customized furniture and Chinese Japanese solid wood furniture in the field of depth, trying to create a comprehensive brand of high-end home furnishings and home furnishings.

{page_break}

Innovation, originality and modern management

Rong Lin, President of home furnishing Qi Lin

2015 is a

The state of change has been identified in several directions.

First, China's strong enterprises will become more and more prominent, and the stronger the stronger.

Second, in the process of industry, there may be a hundred flowers in the style of the product.

Because consumer demand is more personalized, and there are new channels and new thinking problems, including new management methods and tools.

Rong Lin has been developing by innovation and originality.

And in 2015, in the product extension, customer management, we should lay a modern management track for the enterprises. All the home enterprises, or manufacturing enterprises, if they want to develop, they will have different control and closer to the needs of customers.

Industrial standardization wins home decoration O2O

Home decoration e station founder, Golden Mantis electric CEO Meng De

The basic condition of home decoration O2O is industrial standardization. For example, the price of home decoration e station is standardized, and the implementation service node is standardized. The home decoration process is divided into 36 nodes to complete the standard action, and is completed in 60 days.

The online part of the home decoration e station now has Tmall, and there will be an independent official website in the future.

Solve experience center, selection, order, design and service links offline.

There are three supporting systems. First, establish the F2C that can cover the whole national supply chain system and realize the commodity; second, through the certification training, we can solve the relative consistency of the design, engineering manager, skilled worker, and the whole skill; third, through the IT system, we can finally provide the effect.