Underwear Store Should Understand The Rules Of Purchase

First understand the underwear wholesale market rules, so that we can not be cheated, in order to enter the best quality goods.

First of all, in the underwear wholesale market, first of all, be careful not to check your products at wholesale stores.

After you get the goods, you have to remember that the quantity is clear. If you go back and find the product is wrong, go to the wholesaler and ask for replacement.

Don't be too far away.

Because if you squatting in the wholesale store after picking up the goods, it will give the wholesaler a feeling that you are a very troublesome customer, so that he will not fight with you for a long time.

Once again, don't expect to buy goods through wholesalers.

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When purchasing, it is better not to ask wholesalers such questions as if goods can not be sold well for sale.

If you ask this question,

You will be judged that you have never done any clothing business before. They will think you are a novice in the business field, because the risk of business can not be controlled to this extent. If that happens, everyone will get rich. If you ask that, wholesalers will give you a low price.

We need to know that wholesalers are not obliged to take risks for you, but wholesalers can replace defective products for you.

Finally, we should realize that the price adjustment in the wholesale market is very small.

As mentioned earlier, the profit of wholesalers' single goods is very low, and the reduction of commodity prices can not be like retailers. The general adjustment is at 2%~3%, which can be reduced to 5%. It is impossible for wholesalers to give you another 20 percent off on wholesale prices.

On the other hand, in the wholesale market, the pportation of general goods is through cars or railways, because the pportation cost is much lower than that of express delivery, and the buyers are responsible for meeting a good wholesaler. He will be willing to help you with the consignment, but the cost and pportation to the goods yard must be paid by the buyer himself.

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To improve the popularity of clothing stores, we must first figure out what the target market of clothing stores is, who the consumers are, what kind of customers come to patronize, the key is to look at the location of clothing stores.

If you don't know who the consumer group is, how can you improve your popularity?

For clothing stores, products have the location of products, and clothing stores have store location.

To enhance the popularity of the store, we must first combine the actual situation of the clothing store to investigate the consumption habits and purchase methods of the consumers in the area, then determine the location of the store, of course, we must confirm it according to the majority of the local consumers.

In view of the positioning of consumer groups, the offensive, through various methods to attract these people.

If a clothing store wants to manage well, only after a clear positioning can we have a better understanding of the real needs of consumers, so as to better meet the needs of the target consumers and win their favor.

From the marketing theory, convenience occupies a more important position. The so-called convenience means that everything is convenient for customers to shop, so it is also important for clothing stores to improve their popularity.

Just imagine, if customers want to go to your clothing store to buy clothes, they feel very troublesome, then he will definitely give up, but choose a more convenient clothing store to buy.

How do we do that?

From the relevant theoretical research, more than 70% of the customers' purchase behavior is decided temporarily in the store.

Therefore, optimizing shopping environment can not only attract more customers, but also promote customers' desire to buy. This is an effective way to enhance popularity.

A clothing store that wants to provide convenience for customers, the storefront layout must be comfortable and tidy, small to the product display, so that the overall pattern of the clothing store must fit the customers' shopping psychology.

The product is placed in a convenient location for customers, and the product is clearly priced, allowing customers to be clear at a glance, making it convenient for customers to make decisions.

A comfortable and convenient shopping environment is an indispensable factor for improving popularity.