Kangnai Zheng Xiukang: Enterprise "Going Global" Should Rise To National Strategy

On the morning of March 24th, the research group of the National Federation of industry and commerce, headed by Xie Jingrong, vice chairman of the National Federation of industry and commerce, went to the Kangnai group to investigate and hold a seminar on the "going out" of the Wenzhou grassroots business association and the chamber of Commerce in the conference room 5 of Kangnai group.

The leaders of the Federation of industry and commerce, industry associations and chamber of Commerce in Wenzhou and some counties and cities attended the forum.

The meeting was chaired by Wang Zhentao, vice chairman of Wenzhou CPPCC and chairman of Municipal Federation of industry and commerce.

At the forum,

Zheng Xiukang, chairman of the shoe leather industry association and chairman of Kangnai group, combined with Kangnai's "going out" experience, put forward views on how the three parties of the government, industry organizations and enterprises should work together to build a "going global" platform for private enterprises.

Zheng Xiukang said that as the government, it is necessary for enterprises to "go global" to become a national strategic level. They should not only provide cultural docking for enterprises to "go out", but also provide funds and information for enterprises to "go out".

With the help and support from other fields, the enterprises' "going out" has been successful, and the "made in China" and Chinese brands will have a place in the international market. The "China" gold card will be able to start; as industry associations and chambers of Commerce, enterprises should be organized to "go out" in an orderly way, and through industry self-discipline, enterprises should be avoided in the process of "going out"; as an enterprise, they should do well in internal strength, do well in brand cultivation and quality management, strengthen communication with the outside world, and learn more about the rules of international trade and the cultural background and consumption habits of the trading countries, which can avoid a lot of detours.

He also made suggestions on how the private enterprises could take advantage of "big and small", "strong and weak", and how to reach the interest community through trade complementarity with the trading nations.

The speech aroused strong resonance among the participants.

Wenzhou International Chamber of Commerce, Lucheng Federation of industry and commerce, Wenzhou clothing trade association, city automobile and motorcycle industry association, city glasses business association and other industry organizations responsible person also made a speech at the meeting.

Xie Jingrong, vice chairman of the National Federation of industry and commerce, delivered an important speech.

He said that the implementation of "going out" is a major strategic decision of the CPC Central Committee and the State Council. It is of great significance to enhance the international competitiveness of our enterprises, optimize the layout of domestic industries, make full use of the two resources of two markets, and continue to further promote the comprehensive opening up.

The National Federation of industry and Commerce has launched a comprehensive survey of "going out" of private enterprises, aiming at exploring the establishment of a new mechanism for the Federation of Commerce and industry to serve the "going out" of private enterprises.

He fully affirmed and appreciated the work done by the Wenzhou Federation of industry and Commerce and the chamber of Commerce for the "going out" of Wenzhou private enterprises.