China's Baby Market Is Recognized As A Sunrise Market In The World.

Sitting in trillions of countries consumption When will the baby industry become another part of China's economy? pillar industry The first China baby Industry Summit Forum was held in Shanghai International Conference Center today. More than 600 people attended the industry. This forum will focus on "from focus" to "pillar" to boost China's new economy. engine -- the theme of the 2011 China baby Industry Summit Forum and the 1st anniversary celebration of the international listing of doctor frog is launched. Fang Gang, a researcher at the Chinese Academy of Social Sciences, chairman of the Boshiwa International Holding Limited, Zhong Zheng Yong, chief investment officer of Goldman Sachs Asia Pacific, Jiang Fan delivered a keynote speech to explore the current situation of China's baby industry and look forward to the trend of industrial development. Dr. Jiang Changjian, School of international relations and public affairs, Fudan University forum 。

China's baby market is recognized as a sunrise market in the world, and its potential revenue is huge. The National Bureau of Statistics predicts that from 2005 to 2020, China will usher in the fourth birth peak. China will reach the highest birth rate in 2016 and the peak population in 2028. A data released by the baby industry research center in April this year showed that in 2011 China's 0~12 years old Baby market The total scale is about 11500 billion yuan. In recent years, the baby market will maintain a high growth rate of about 15%. By 2015, the baby market will reach 2 trillion yuan.

The market is so huge that the domestic infant industry has problems such as low industrial concentration and disorder of industrial competition. Zhong Yue Zheng, chairman of the board of directors of doctor frog, said that the market of China's infant consumer goods will enter the stage of system resource competition. The frog will study and guide consumption through the establishment of the global consumer product research center. On the basis of the continuous improvement of the current sales platform, we began to study the consumption behavior as the locomotive and drive channel sales, infant entertainment, education and medical services to form the "doctor Frog Baby consumer city complex". It is reported that Dr. frog has deepened its unique "four network convergence" mode and began to replicate quickly in its own channel system. Zhong Zheng Yong said: "the four network convergence is the Internet of things, the member network, the store network and the Internet and the mobile Internet. The four network convergence development model with" shop as the core "will make the business more solid. Every store has its members to support it. Internet Methods are integrated to provide cost-effective products. This business mode is conducive to the stability and sustainable development of stores.

As a leading enterprise in China's infant industry, Dr. frog owns 11 self owned and licensed brand products. Its commercial form covers general merchandise, doctor frog main store, doctor frog 365 life hall, Street store and net sales, and has over 40 thousand commodities, and owns more than 2100 shops nationwide.

Daniel Chan, chief executive officer of intime department store (Group) Limited, Misaki Sato Keita, vice president of Takara Tomy, senior partner of 3I group, Su Qi, President of Greater China, Qian Jun, chief operating officer of NBA, also shared the observation and expectation of China's baby market in the forum. After the meeting, Yintai department store and Taobao mall signed further agreements with doctor frog respectively. strategy Cooperation agreement.